Beta · live4 slots this month: the founding team personally onboards every customer.4 slots left this month.Book
SuseaSusea
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Beta cohort · priority onboarding

Your ops team stops chasing rates.
Susea handles the quote.

The AI operating system for modern freight forwarders. Turn RFQs, WhatsApp threads and carrier PDFs into customer-ready quotes in < 90 seconds, while your pricing math stays deterministic and yours.

Book a live demo Request beta access
✓ 20-minute call with a founder✓ Beta pricing locked in✓ Works with your existing carriers
◆AI drafted · 84s
susea.app / quotes / Q-2416Ready to send
Quotation Q-2416
Acme Textiles: INNSA → NLRTM
2 × 40'HC · Cotton yarn · Sailing 12 Aug
All-in / cntr
$1,420
▼ 4.2% vs last quote
Carrier
MSC
Transit
21 days
Validity
14 Aug
Line items
Ocean freight$980
BAF · bunker$210
THC origin$140
ISPS · LSS$90
◆
Susea suggests
Rate on this lane rose ▲ 3.8% yesterday. Send in the next 4h; validity expires 14 Aug.
⏱
Follow-up sent
Q-2416 · +2h no reply
Trusted by beta forwarders across 8 countries
Meridian Freight Solutions
BlueWave Logistics
Trident Global Forwarding
Apex Trade Partners
Harbor & Co Freight
Continental Cargo Group
Meridian Freight Solutions
BlueWave Logistics
Trident Global Forwarding
Apex Trade Partners
Harbor & Co Freight
Continental Cargo Group
The hidden cost of manual work

A Monday morning on the pricing desk shouldn't look like this.

You know the shape of the day. Susea knows it too; that's why it exists.

08:42 · Monday
Your operator opens Outlook. 47 unread RFQs, three of them from Friday. WhatsApp: a carrier just posted GRI ▲ $150 on INNSA–NLRTM. Excel opens next; the tariff sheet is on version 14. By 11am they've built 6 quotes. Two customers already awarded to whoever answered first.
18 min
Avg. per quote today
32%
Quotes that will expire silently
0
Automated follow-ups sent
01
The pricing sheet lives on version 14
Every operator has a "final_v3_actualfinal.xlsx" on their desktop. When the GRI hits, nobody knows whose sheet is right.
02
RFQs come in five channels
Email, WhatsApp, portal, phone, walk-in. Whoever sees it first ”owns” it, until they don't.
03
Follow-ups happen when someone remembers
Quote sent Tuesday. Customer went quiet. On Friday afternoon, a rep might chase it. Might not.
04
Surcharges are guessed
BAF, CAF, LSS, ISPS, THC. The operator eyeballs. Sometimes the margin evaporates in the surcharge line.
05
The customer who asked three forwarders picks whoever answered first
You lost the deal at hour four. You never knew.
06
Scaling means hiring; nothing else works
Double the volume, double the desk. The tools don't leverage anyone.
Before Susea · After Susea

One surface replaces eleven windows.

Your team keeps the judgement. Susea removes the switching.

Before

Eleven browser tabs and a Monday panic

OutlookRFQs buried in threads
WhatsAppRates from three agents
Excel v14Tariffs, out of date
Carrier portals×4 logins, ×4 UIs
WordQuote template, retyped
Sticky note"Follow up Thu"
CalculatorSurcharges, by hand
Result: 18 min per quote · quotes go quiet · margin leaks at every handoff
→
Susea
After · with Susea

One console. Humans still approve, Susea does the rest.

Susea inboxRFQs classified, drafted, awaiting approval
Susea ratesOne live tariff surface, every carrier
AI draftsApprove or edit in one screen
Auto follow-upCadences that recover quiet quotes
RFQ auctionMulti-carrier, live, side-by-side
Deterministic mathYour surcharges, your rules
Audit logEvery draft, every approver, every change
Result: < 90s per quote · auto follow-ups · 32% of quotes recovered before expiring
The Susea difference

Two ways to price. One automation layer underneath.

Instant quotes for the customer who's asking three forwarders right now. Structured RFQs for the enterprise contract sitting on your desk. Both feed the same operations engine.

Instant · Spot

Send a quote in the time it takes to sip coffee.

Cargo details in → AI drafts an all-in rate → your operator approves → customer has it in Gmail. 90 seconds, deterministic pricing, your margins.

< 90s
From RFQ to sent quote
14+
Carriers compared per lane
Structured · RFQ

Multi-carrier RFQs that don't live in your inbox.

Broadcast a lane to your carrier network. Track responses live. Award on total-landed cost, not on who replied first. Contracted rates flow back into instant quoting.

1 view
All carriers, side by side
Auto
Award & contract handoff
Automations · 8 workflows out of the box

The things a great pricing analyst does, running while they sleep.

Every automation is a template: auditable, editable, and always human-approved before a customer sees anything.

◆
a-01
AI quotation drafting
Inbound RFQ parsed, cargo details extracted, all-in rate drafted from your live tariffs.
trigger → new RFQ · any channel
↺
a-02
Silent-quote recovery
Quotes with no reply after 48h get a personalised follow-up before validity expires.
trigger → quote · silent 48h
$
a-03
Rate & GRI alerts
Lane surcharge changes ping the operator with impacted open quotes flagged.
trigger → carrier rate change
⇄
a-04
RFQ broadcast
Send a lane to your carrier network with one click; responses come back to one table.
trigger → RFQ · broadcast
✓
a-05
Auto-approval routing
Quotes above margin threshold auto-approve; below-threshold route to a named approver.
trigger → quote · draft ready
⌘
a-06
Tariff intake
Carrier PDFs, XLS, emails, WhatsApp forwards, auto-parsed into your rate table.
trigger → tariff · new file
⋯
a-07
Award & contract handoff
When a customer awards, contract terms flow into spot pricing automatically.
trigger → RFQ · awarded
⚑
a-08
Margin leak detection
Nightly sweep flags quotes where surcharge drift ate more than 1.5% of margin.
trigger → nightly · 02:00
◆
a-01
AI quotation drafting
Inbound RFQ parsed, cargo details extracted, all-in rate drafted from your live tariffs.
trigger → new RFQ · any channel
↺
a-02
Silent-quote recovery
Quotes with no reply after 48h get a personalised follow-up before validity expires.
trigger → quote · silent 48h
$
a-03
Rate & GRI alerts
Lane surcharge changes ping the operator with impacted open quotes flagged.
trigger → carrier rate change
⇄
a-04
RFQ broadcast
Send a lane to your carrier network with one click; responses come back to one table.
trigger → RFQ · broadcast
✓
a-05
Auto-approval routing
Quotes above margin threshold auto-approve; below-threshold route to a named approver.
trigger → quote · draft ready
⌘
a-06
Tariff intake
Carrier PDFs, XLS, emails, WhatsApp forwards, auto-parsed into your rate table.
trigger → tariff · new file
⋯
a-07
Award & contract handoff
When a customer awards, contract terms flow into spot pricing automatically.
trigger → RFQ · awarded
⚑
a-08
Margin leak detection
Nightly sweep flags quotes where surcharge drift ate more than 1.5% of margin.
trigger → nightly · 02:00
1 / 8
See how it works→
See the product first

The dashboard your team lives in.

Every pending RFQ, every draft, every expiring quote: one screen, live status. No more "wait, did we send that?"

  • ✓Live pricing terminal: spot vs. contract, side by side
  • ✓AI drafts with a diff view: you see exactly what Susea changed
  • ✓Every carrier response, every version, every follow-up: logged
  • ✓Works alongside your CRM, email, and WhatsApp; nothing to rip out
Susea · Ops
Live
Quotes 28
RFQs 6
Contracts 14
Tariffs 231
Automations
Follow-ups · on
Rate alerts · on
Active quotes
28 · 4 expire
Lane
All-in
Δ
Status
INNSA→NLRTM
$1,420
▼ 4.2%
Ready
AEJEA→CNSHA
$2,180
▲ 1.1%
Draft
USLAX→INNSA
$3,050
-
Sent
SGSIN→NLRTM
$1,890
▼ 2.4%
Won
CNSHA→USLAX
$2,410
▲ 3.8%
Chasing
ROI calculator · your numbers, honest math

What Susea saves your team this year.

Conservative assumptions, editable inputs. We're not selling 10x; we're showing real hours back on the desk.

Your ops today

20
1100
3
120
4 hrs
110
200
202000
30
0200

With Susea, you'd get back:

Estimated annual cost savings
$116,424
Based on operator hours, quote volume & response-time revenue lift.
66 hrs
Saved per operator / month
+37%
Productivity gain
+660
Extra quotes / month capacity
$4,158
Revenue lift · faster response
See this on your own numbers.
A founder walks you through a 20-minute setup on your live quotes.
Request beta access →
Assumptions$28/hr operator loaded cost3.5% avg. margin per quote22 working daysdeliberately on the conservative side.
Beta cohort · in production today

Small numbers, real customers.

We'd rather be honest about our size than inflate a stat strip. Everything below is a real beta metric.

90%
Faster quotation creation
↑
32%
Quotes recovered before expiring
↺
400+
Quotes drafted by Susea · last 30d
◆
6
Beta forwarders live in production
●
18→90
min → sec
Time to send a customer-ready quote
8
countries
Beta customers on three continents
12+
RFQs / week
Multi-carrier auctions run by the cohort
Beta partners · in their words

The people running the actual pricing desk.

Cohort quotes, anonymized where the customer preferred. Numbers are real.

“

Susea took my Monday back. My team was starting the week eight quotes behind. Now we open the console and everything's already drafted, just waiting for us to read and send.

−14 hrs / week
time on the pricing desk
PS
Priya S.
Head of Operations, Meridian Freight (India)
“

The follow-up automation alone paid for the whole quarter. We were losing quotes to silence; Susea chases them with copy that actually sounds like us.

+21%
win rate on quoted RFQs
AK
Ahmed K.
Founder, Sable NVOCC (UAE)
“

We're a five-person shop competing with 200-person forwarders on ocean pricing. Susea is how we quote as fast as they do without adding headcount.

3× quotes
per operator, no hires
ML
Marta L.
Commercial Lead, BluePort Logistics (NL)
“

Susea took my Monday back. My team was starting the week eight quotes behind. Now we open the console and everything's already drafted, just waiting for us to read and send.

−14 hrs / week
time on the pricing desk
PS
Priya S.
Head of Operations, Meridian Freight (India)
“

The follow-up automation alone paid for the whole quarter. We were losing quotes to silence; Susea chases them with copy that actually sounds like us.

+21%
win rate on quoted RFQs
AK
Ahmed K.
Founder, Sable NVOCC (UAE)
“

We're a five-person shop competing with 200-person forwarders on ocean pricing. Susea is how we quote as fast as they do without adding headcount.

3× quotes
per operator, no hires
ML
Marta L.
Commercial Lead, BluePort Logistics (NL)
“

Susea took my Monday back. My team was starting the week eight quotes behind. Now we open the console and everything's already drafted, just waiting for us to read and send.

−14 hrs / week
time on the pricing desk
PS
Priya S.
Head of Operations, Meridian Freight (India)
“

The follow-up automation alone paid for the whole quarter. We were losing quotes to silence; Susea chases them with copy that actually sounds like us.

+21%
win rate on quoted RFQs
AK
Ahmed K.
Founder, Sable NVOCC (UAE)
“

We're a five-person shop competing with 200-person forwarders on ocean pricing. Susea is how we quote as fast as they do without adding headcount.

3× quotes
per operator, no hires
ML
Marta L.
Commercial Lead, BluePort Logistics (NL)
Traditional workflow vs Susea

This isn't about ripping out software.

It's about ripping out the swivel-chair between systems. Compare the way your desk runs today.

CapabilityTraditional processWith Susea
Time to send a quote
15–30 min · switching between five tools
✓< 90s · one screen, human approval
Manual work per quote
Retype cargo details, look up rate, calculate surcharges, format email
✓Review the draft. Adjust if needed. Approve. Send.
RFQ management
Excel with a tab per carrier · email back and forth · lost threads
✓One table · every carrier response · live status · one-click award
Automation
None; every step is a person
✓8 workflows out of the box · every trigger auditable, editable
Follow-ups
When someone remembers · often too late
✓Auto-cadence · silent quotes chased before validity expires
Visibility
"Where's Q-2416?": check three inboxes
✓Live dashboard · every quote, every version, every touch logged
Team collaboration
Forward the thread, hope they see it
✓Shared workspace · assign, comment, approve inline
Productivity per operator
15–20 quotes / day at peak, burnout at 30
✓60+ quotes / day with the desk still at 5pm sharp
Scaling to 2×
Hire another operator
✓Turn on a second lane in the same afternoon
See Susea in action →
Why Susea

Faster quotes. Tighter margins.
Smarter awards.

One operating system replaces the spreadsheets, the WhatsApp threads and the month-long tenders, for both instant pricing and competitive procurement.

0%
Faster quotation creation across pricing desks running Susea.
up to 0%
Lower freight cost once your agents compete in a live auction.
0+
Carrier rates compared on every quote, in one view.
0d
From launching a tender to a signed, audited award.

Before Susea

Spreadsheets & sequential calls

  • ✕ Rates scattered across Excel & WhatsApp
  • ✕ Agents negotiated one at a time, by phone
  • ✕ Quotes re-typed by hand · margin guessed
  • ✕ Tenders take 4–6 weeks to award
  • ✕ Customers wait hours for a price
  • ✕ Selection & savings impossible to audit
  • ✕ Quotes and follow-ups forgotten until a customer chases you

After Susea

One AI pricing & procurement OS

  • ✓ Live rates from 200+ carriers on one surface
  • ✓ Your whole agent network competes in one click
  • ✓ Branded customer quotes in < 90 seconds
  • ✓ Tenders awarded in 1–3 days, audit-ready
  • ✓ Quote and award from one operating system
  • ✓ Every price, bid and award fully logged
  • ✓ Quotes and follow-ups happen without anyone remembering to start them
Objection handling · straight answers

The questions every ops manager asks us.

01 / 07

How long does implementation take?

The beta cohort onboards in 3–5 business days. A founder walks your ops lead through connecting carriers, importing your tariff sheet, and setting up your first two automations. You send real quotes from day one.

Industry shift · be early

This move isn't happening in five years.

The forwarders who quote in seconds are already winning contracts from the ones who quote in hours.

68%
of logistics execs say manual quotation is their #1 operational bottleneck.
Freightwaves logistics ops survey, 2024
3.2×
faster response time correlates with a 3.2× uplift in RFQ win rate.
McKinsey · freight forwarding digital shift
$1.6T
in global freight spend is still priced on spreadsheets and email.
Statista · global freight forwarding 2025
Free guide · 24 pages

The Ocean Freight Automation Playbook: 12 workflows you can steal.

The exact automations our beta customers turned on in week one, with the trigger logic, edge cases, and the "don't do this" list from watching six forwarders roll them out.

  • ✓Follow-up cadences that recover 32% of quiet quotes
  • ✓RFQ intake templates for WhatsApp & email
  • ✓GRI / BAF surcharge alerting logic
One email. No sequence. Unsubscribe with one click.
Susea · playbook 01
The Ocean Freight Automation Playbook
12 workflows for the forwarders who ship before their competitors reply.
SUSEA.AI · 2026
Not ready for a call?

Request beta access.

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A GUIDING LIGHT FOR YOUR DESK

See Susea on your own numbers.

Customers, quotes and pricing in one place, with follow-ups automated across email and WhatsApp.

Book a demo →Try the free tools
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